317 - Grand or Bland The 2015 Branding Review with Dan Stiles and David Smith

Today we talk nothing but design, more specifically, nothing but branding design. We review 20 major brands that in 2015 updated their public identity. Dan Stiles sits in as our color commentator, never holding back his real opinion on these re-brands and David Smith (The BLACKSMITH) offers up his professional critique on what he sees that’s working or simply not working. It’s a fun design talked themed double episode where we explore why good designs go wrong, the utility aspect of good branding allowing for perfect packaging and production and how at the end of the day…. You’re only as good as your clients allow you to be!

Circle of Trust Members
Below you'll find the before and afters of all the brands we review on today's show.