432 - Shop Talk with Aaron Sechrist and Heather Sakai

WMC Fest starts today so we have this year's emcee, Aaron Sechrist, and Chief Inspirational Officer, Heather Sakai, join us for a  special Shop Talk for a behind the scenes look at the weekend you can't afford to miss. WMC Fest has revamped their entire festival and taken a gamble by focusing on building their attendees skills with workshops instead of solely leaning on the big names of the design world to give talks hour after hour. While the friendships you forge in Cleveland are the most important part of this event... is that what people want? Will WMC Fest attendees see the value in these classes and interactions or do they still want to hear from their heroes in the design world? It's only though trial and error that we uncover our template for success and with friends like Mark, Aaron, and Heather as our Fest Sherpas, WMC Fest will become an invaluable tool in doing just that. We'll see you in Cleveland!

Talking Points

  • Tour writers for you and your whole entourage.
  • How do Aaron and Mark prep for speaking at WMC Fest?
  • Kicking It with Kenny to kick off the weekend.
  • Heather wants to hear Mark's opinion.
  • Switching things up to stay at the front of the park.
  • Learning from your gamble to improve your product.
  • Giving the community what they want as opposed to what you want.
  • Being around like minded people outside the vacuum of the internet.
  • If Mark was single on Mousemingle.com
  • Getting the most out of Vector Summer Camp.
  • Overcoming the loneliness of design with a clubhouse.
  • Learning form success and learning even more from design.
  • The odd summer in Cleveland.
  • Misjudging kisses and landing the hug.
  • Everyone's goals for WMC Fest.
  • Keeping creativity profitable even if it takes a few years.
  • The perfect triangle in creating great AID content.
  • Staying polished to get that payday.
  • Entering debate club at the Social Media Theatre and learning to listen in 2016.
  • What you can't afford to miss... literally and figuratively.
  • Taking professional gambles to get off the sidelines of life.
  • Refining your template for success.
  • Aaron branches out into new lines of merchandise.
  • Will OK Pants pull a Leaping Lanny Paffo at WMC Fest this year?
  • When is it time to use a third party for fulfillment?
  • Giving up money for more time and evaluating if that extra time is making you more money.
  • Using and abusing third world designers wearing onesies.
  • The multitude of factors that cut into your profit margins.
  • A saucy Red Coat interaction.
  • The intimate moments for AID at each WMC Fest.
  • Getting that one success amidst all the failures.
  • Taking a swing at life to find your best in a messy, chaotic life.