Anderson Bluu on Shorts, Long Form & Building a Creator’s Future

Anderson Bluu returns to talk about the highs and hurdles of life as a creator in 2025. From juggling family life to testing new strategies, Anderson opens up about why short-form content skyrocketed his growth and why long-form might be the key to building real community.

Mark and Anderson go deep on YouTube strategy: writing as the foundation of video success, how curiosity hooks keep viewers engaged, and why hiring the right editor can make or break your workflow.

They also break down the hidden friction between short- and long-form audiences, why sponsorships are both a blessing and a curse, and how creators can future-proof themselves by investing in storytelling and structure.

A candid, behind-the-scenes conversation for anyone trying to build a lasting career in the creator economy.