Freedom Week Part 03 - Derrick Castle & Julia Broughton

Derrick Castle

21 - Balancing A Full-Time Career With A Very Succesful Freelance Career.

Derrick Castle has a great career that occupies his, but he also has a fantastic after-hours freelance career. Hear how he has managed both sides of the coin for the last eighteen years. 

22 - What Happens When Your Freelance Explodes And You Get Offered Jobs That Need More Than What You Can Offer?

Every blessing is a curse, imagine that your part-time freelance took off so well that you started to get offered projects you couldn't handle. That happened to Derrick and his work around it pretty genius as it allows him to focus on what's fun. 

23 - The Crucial Creative Space.

The Castle compound has a two and a half car garage that's fully finished, giving Strawcastle a dedicated home, at home. The importance of having a creative space that keeps you close to family but separated at the same time. 

24 - The Product Line Birthed By Bad Work.

After several years of burning the candle at both ends on work that looked the same whether it was done at the day job or late at night as a freelancer Derrick decided it was time for a change. Learn how to use the safe space of freelance to launch the best version of you and what you are capable of creating. 

25 - Why Not To Quit Your Job.

Even though Derrick may not have a day job forever, he looks back on how instrumental keeping that position has been for developing his style, his brand, and growing a fantastic illustration career. 

Julia Broughton

26 - Discovering That Thing You Do.

When Julia found her love of being a lettering artist it opened the path and opportunities to become a full-time freelancer. 

27 - Taking Chances And Always Exploring.

Relatively new to freelance hear how Julia is always exploring new techniques and strategies. Hear how she finds confidence it what's working and what people are responding to. 

28 - Getting Hired The Second Time. 

When you do a specific look can you get repeat customers or are you a creative novelty act that a client hires once for "Something different."

29 - Putting A Person Into The Personality Of Your Brand. 

For a long time it was lettering only on @lettersbyjulia, but then one day a hand appeared and soon after an arm. Eventually, we discovered that Julia was a real person when we saw all of her. The importance of coming up front and showing your face as the face of your brand.

30 - Using Freelance To Build Self Confidence, Using Self Confidence To Build Your Freelance. 

It's been fun to watch Julie Broughton come into her own and take control of her career. The more personality she shows, the more she gets rewarded. Hear the importance of building your confidence through your work and in return giving the work more confidence.